At Artsem.ai, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our AI-powered shopping assistant service.

1Information We Collect

Account Information

When you create an account, we collect your email address and optional profile information such as your name and preferences. This information is used to personalize your shopping experience.

Shopping Preferences

We collect information about your shopping preferences, including preferred brands, sizes, price ranges, and product categories. This helps our AI provide more relevant product recommendations.

Usage Data

We automatically collect information about how you interact with our service, including search queries, viewed products, comparison actions, favorited items, and purchase redirects. This internal telemetry is strictly required to provide personalized recommendations, link you to retail partners, and ensure smooth operation of the service.

Device Information

We collect technical information about your device, including browser type, operating system, and IP address for security and analytics purposes.

2How We Use Your Information

Provide personalized product recommendations through our AI shopping assistant
Process your shopping requests and facilitate purchases through third-party retailers
Improve and optimize our AI algorithms and service quality
Send you relevant updates about products, features, or promotions (with your consent)
Analyze usage patterns to enhance user experience
Detect and prevent fraud, abuse, or security threats
Comply with legal obligations

3Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience:

Essential Cookies & Local Storage

Required for the website to function properly. These include authentication cookies, your shopping cart data, and session identifiers (which help us anonymously link your interactions across sessions) stored in your browser's local storage.

Required Functional Analytics

By using our service, you agree to our strictly necessary internal telemetry. We log product views, comparisons, likes, and external redirects directly to our partner servers. This allows our service to map products accurately, compensate partners, and provide AI functionality. Because this tracking is integral to delivering the service you requested, it operates automatically and cannot be opted out of, in compliance with applicable US privacy laws (e.g., CCPA "business purpose" exemptions).

Optional Analytics Cookies

We use Google Analytics (Firebase Analytics) to understand how visitors generally use our website. These cookies collect anonymous information about page visits and user behavior. You can opt out of these specific third-party analytics cookies through our cookie consent banner.

You can manage your Optional Analytics cookie preferences at any time by clearing your browser's local storage, adjusting your browser settings, or using the consent banner.

4Data Sharing and Third Parties

We may share your information with:

Retail Partners: When you make a purchase, we share necessary information with the retailer (such as Shopify stores) to complete your order.
Service Providers: We use trusted third-party services for authentication (Firebase), analytics (Google Analytics), and infrastructure (cloud hosting).
AI Services: We use AI services to power our shopping assistant. Your queries and preferences may be processed by AI providers to generate recommendations.
Legal Requirements: We may disclose information if required by law or to protect our rights and users.

We never sell your personal information to third parties.

5Data Security

We implement industry-standard security measures to protect your information:

Encryption of data in transit using HTTPS/TLS
Secure authentication through Firebase Authentication
Regular security audits and updates
Access controls limiting who can access your data
Secure cloud infrastructure with reputable providers

While we take reasonable measures to protect your information, no method of transmission over the internet is 100% secure.

6Your Rights

Depending on your location, you may have the following rights:

Access

Request a copy of your personal data

Rectification

Correct inaccurate information

Erasure

Request deletion of your data

Portability

Export your data in a portable format

Opt-out

Decline analytics and marketing

Withdraw Consent

Revoke previously given consent

To exercise any of these rights, please contact us using the information below.

7Data Retention

We retain your personal information for as long as necessary to provide our services and fulfill the purposes described in this policy. Specifically:

Account data: Retained while your account is active and for up to 30 days after deletion request
Shopping preferences: Retained while your account is active
Analytics data: Aggregated and anonymized data may be retained indefinitely
Cart data: Stored locally in your browser until you clear it

8Children's Privacy

Our service is not intended for children under 16 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

9Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the “Last updated” date. We encourage you to review this policy periodically.

10Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

team@artsem.ai